Our Blog

Insights on marketing, branding, and developing tomorrow's talent.

The Great Acronym Apocalypse: How Marketing Killed Plain English

A survival guide for navigating the alphabet soup of modern marketing

Authentic Storytelling in the Age of Social Media Skepticism

When everyone's telling a story, how do you tell one people actually believe?

Community-First Marketing: Why We Choose Clients Who Make a Difference

Great marketing doesn't just sell products—it builds better communities.

Why Process Matters: The Foundation That Keeps Great Work from Falling Through the Cracks

Sometimes the most important conversations are the ones about what we already know.

The Fresh Talent Advantage: How New Perspectives Drive Innovation

Why the marketing industry's best ideas might be coming from people who still remember what a floppy disk is—but have never actually used one.

Sippy Cups and Spreadsheets: Why Parenting Books and Management Books Are Secretly the Same Genre

Exhausted professional discovers that both raising children and managing developers require the same impossible balance of authority and friendship, with slightly different tantrums.

AI Parenting Assistant: When ChatGPT Becomes Your Co-Parent

Parent discovers AI can explain awkward topics without blushing, promptly outsources all difficult conversations to robots while hiding in kitchen stress-eating cookies.

Persona 3 (2006)

High school transfer student discovers that shooting yourself in the head is an effective extracurricular activity, manages school-life balance by fighting monsters at midnight while still maintaining perfect exam scores.

API Documentation: A Love Story (Gone Wrong)

Local developer finds perfect API, documentation turns out to be from 2019, chaos ensues in a tale of romance, betrayal, and deprecated endpoints.

The Project Manager's Guide to Herding Cats (Who Also Code)

Tired project manager discovers managing developers is like running a cat sanctuary where all the cats know Python and have strong opinions about semicolons.

The Great Remote Work Migration

Office worker discovers that 'work-life balance' means your cat is now your most demanding coworker and your commute is tripping over toys to reach your laptop.

PS5 Controller Drift: A Horror Story

Gamer discovers $70 wireless controller has secret 'ghost mode' feature where characters continue their journey without player input, proving Sony's commitment to AI advancement at the expense of your fun.

The Wrong Building: Why Not All Career Advice Deserves a Spot on Your Ladder

Ambitious professional discovers that climbing career advice ladders is like eating at a buffet – take what you want, leave what makes you queasy, and ignore anyone who judges your plate.

Work-Life Balance - When 'Life' is the Part That Needs a Project Manager

Professional successfully manages multi-million dollar projects at work, can't figure out how to schedule dentist appointment that's been overdue for 8 months.

I'll Stop Procrastinating Tomorrow - A Comprehensive Guide to Not Doing Things Today

Productivity expert finally writes guide to beating procrastination, three weeks past deadline, after organizing entire sock drawer and becoming surprisingly knowledgeable about traditional Mongolian throat singing.

Exactly What to Say: The Magic Words for Influence and Impact - Phil M. Jones (2018)

Sales consultant reveals language patterns that turn 'absolutely not' into 'where do I sign?' while reader wonders if they're learning persuasion techniques or being actively persuaded to believe they're learning persuasion techniques.